Fractional investor relations for AIM-listed small-caps
AIM-listed companies face the same investor communication challenges as their Main Market peers, but with smaller teams and tighter budgets. CrestCore's Fractional IR Director service delivers senior-level investor relations expertise without the cost of a full-time hire — from £3,000/month.
AIM companies need professional IR. Most cannot justify the cost.
A full-time IR Director in London costs £60,000 to £90,000 per year — before employer National Insurance, pension, benefits, and recruitment costs. For AIM-listed small-caps with revenues under £5M, this represents a significant overhead that most boards cannot justify for a single function.
Full-time IR is cost-prohibitive
£60,000–£90,000 per year for a single IR function is disproportionate for a company at the small-cap stage. CrestCore's Fractional IR Director delivers the same senior expertise at 40%–60% of the cost.
Companies Act communication expectations
AIM-listed companies have structured communication obligations under the Companies Act 2006 and AIM Rules. Professional IR ensures these are met consistently, reducing regulatory risk and maintaining investor confidence.
Retail shareholders require structured engagement
Many AIM small-caps have significant retail investor bases alongside institutional holders — particularly those that previously raised through crowdfunding. Managing both audiences requires the kind of structured approach CrestCore provides.
Fractional IR vs. full-time hire
The financial case for a fractional IR Director at the AIM small-cap stage is straightforward. A full-time IR Director represents a fixed overhead of £75,000–£110,000 per year (salary plus employer costs). That is a committed annual expense regardless of company performance.
CrestCore's Fractional IR Director service is available from £3,000 per month — £36,000 per year. That is a 50%–65% cost saving, with no recruitment cost, no employment commitment, and no minimum term. When investor activity increases ahead of a fundraising event, the service can be scaled up. When it stabilises, it scales back down.
The fractional model also provides something a full-time hire cannot: the Investor Sentiment Index™ (ISI™), generated through proprietary AI analysis of shareholder sentiment data accumulated across CrestCore's entire client portfolio. This benchmarked insight — comparing your shareholder base against sector norms — is only available through a managed service with the data depth CrestCore has built.
For a company at the AIM small-cap stage, a Fractional IR Director is not a compromise on quality. It is the professionally appropriate solution for the size and stage of the business.
Senior IR expertise, structured for AIM companies
CrowdComms Base
From £750/monthStructured shareholder communication for AIM companies with mixed retail and institutional shareholder bases.
- Quarterly investor updates
- Investor Landscape Report
- Engagement analytics
- Shareholder query management
Fractional IR Director
From £3,000/monthSenior-level IR leadership for AIM-listed companies. The same expertise as a full-time IRO, at 40%–60% of the cost.
- Strategic IR advisory
- Stakeholder relationship management
- Board-ready investor reporting
- Fundraising communication strategy
- Crisis communication support
- ISI™ scoring and tracking
IR Project Services
From £3,750/projectOne-off IR deliverables: investor pitch decks, shareholder communication audits, or fundraising strategy.
- Investor pitch deck preparation
- Fundraising communication strategy
- Shareholder communication audit
- Crisis communication support
Your shareholders are waiting to hear from you.
Whether you raised through Crowdcube, Seedrs, or are preparing your next round — structured shareholder communication starts here.